The Untapped Potential of Malaysia Basketball 60,000 views. 53,000 views. 38,000 views. The recent Agong Cup finals drew impressive numbers, both in-person and online. Over 6,000 fans packed Arena Larkin for the games, creating an electric atmosphere. In addition to the live crowd, the men’s final livestreams alone also garnered significant viewership, highlighting the untapped […]
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If the basketball community wants to be successful in Malaysia, first media needs to focus on Malay talents, so more Malay would want to play basketball. Then, with them being the larger audience, making money becomes less a problem, and more companies would want to collaborate or use it a platform for their brands exposure.